New Day, New You
To extend the Femina legacy into beauty services, The Times Group partnered with us to build Femina Flaunt Studio Salon — from brand strategy and visual identity to in-salon experience and launch. Targeting expressive, style-savvy consumers, we positioned the brand around “New Day, New You” — celebrating everyday reinvention. From trend-led hair looks to a 5-sense salon experience, the flagship store on Mumbai’s Khar Linking Road launched as a bold, contemporary space for self-expression — and quickly became a go-to style hub.
