The Heart and Sole of Craftsmanship
When India’s iconic menswear brand Raymond launched its Made-to-Measure luxury shoes, the story had to reflect not just the product — but the pursuit of perfection behind it. We captured this relentless journey through evocative stills and film, showcasing the hands, tools, and artistry that go into crafting each flawless pair. Every stitch, every detail — a testament to Raymond’s uncompromising legacy of elegance and precision. A story of craftsmanship. A tribute to the gentleman.
Presenting the heart and sole of Raymond Made-to-Measure Handcrafted Shoes. 
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