Painting an experience that transcends all others.
Raymond’s AW16 suiting collection blended abstract prints, ombre shades, and modern patterns, embodying a seamless bridge between the present and future — aptly named ‘Transcendence’. We moved beyond traditional winter and ceremonial styling, capturing the true luxury of the fabric. The campaign, shot in the rugged beauty of Ladakh, evoked the tactile experience of touching the fabric itself — transporting you to a world of elegance and timeless craftsmanship.
